From the Desk of Ian Culley @IanCulley
One of my favorite scenes from "Forgetting Sarah Marshall" is when we get to meet the in-house surf instructor, played by Paul Rudd.
Rudd’s character, Chuck, a transplant local, imparts sage advice, “When life gives you lemons, just say f@&k the lemons and bail!”
I always laugh at that one, even as I write this note.
That’s probably because I’ve spent the better part of the past twenty years chasing waves – but I don’t share this Hollywood version of a stoner-surfer ethos regarding life.
But I do follow this mindset when it comes to markets…
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