From the desk of Steve Strazza @Sstrazza
What’s the FIRST question investors should ask themselves and have a clear and concrete answer to before putting money in the market?
It is literally step one. The cornerstone of any strategy or trading plan…
What is my objective?
Every investor should examine this thoughtfully and keep it top of mind to ensure that their investment decisions are aligned with their investment goals.
Usually, the answer is pretty simple and comes down to maximizing returns, or more importantly minimizing losses, in a way that fits within each individual’s unique preferences.
But as we’ll explore in this post, this isn’t always the case, and sometimes it can be a bit nuanced – as is the case with Environmental, Social, and Governance investment strategies.
So as an exercise let’s put ourselves in the shoes of ESG investors and ask a few simple questions…